|Over the past few weeks, we’ve been sharing some of our favorite resources. Today, I’ve got some book recommendations for you, but before we get to the list, I just want to emphasize: I have personally vetted each of the selections below and given them my Hanju seal of approval.
I think this is important, because to be honest, there’s a lot of business books I hate. I don’t like how they tend to impose their ideas on others in a “lecturing” type of format, assuming their own path to success will automatically produce the same results for others. I find this to be false and exhausting.
The books I go for are backed with in-depth research, offering insight into things they learned along the way. The best writers pass on this information out of a genuine desire to help others.
Here are some of my favorites that made me go “hmmmmm”:
1. E-Myth Revisited by Michael Gerber. I recommend this book as a business 101 must-read for anyone and everyone thinking about going into business for themselves. A lot of us have a false expectation of what running a business is. We often end up “buying” a job rather than “running” a business. The best line to sum up the message from this book is, “Don’t work IN the business, work ON the business.”